2017, the domestic pipe industry ushered in an important period of development opportunities, with the acceleration of urbanization and the continuous promotion of the "coal to gas" policy, natural gas pipeline market demand ushered in explosive growth. In this context, the reporter learned from the latest operating data released by Shandong Wanji Plastics that the company's core business natural gas pipeline sector continues to maintain a hot trend and has become the core engine of corporate revenue growth. According to the person in charge of the production department of the enterprise, in order to cope with the surge in order demand, the company's 10 natural gas pipeline production lines have started all-weather full-load operation mode, and the workshop staff implement a three-shift system to ensure non-stop production. Thanks to the efficient production and distribution system, once the products are offline, they are quickly sent to customers everywhere through logistics, realizing zero inventory turnover. As of October of that year, orders have been scheduled to the end of the year, and some emergency orders even need to coordinate production capacity priority guarantee.
Thenatural gas pipeline project is not the traditional business of Wanji Plastics, but the core key project of its transformation and upgrading. Previously, the company was mainly involved in the production of ordinary plastic pipes, with low added value and limited market competitiveness. In order to break through the bottleneck of development, the management of the enterprise decided to focus on the field of high value-added natural gas pipelines after several rounds of research and demonstration, and spent a lot of money to introduce the international top automatic extrusion production line of Bartonfield, Germany. The production line was an advanced equipment in the field of pipe production in the world at that time. It had efficient, accurate and stable production characteristics. It could realize automatic control of the whole process from raw material processing to finished product forming, which not only greatly improved production efficiency, but also accurately controlled the wall thickness, caliber and other key parameters of the pipe to ensure the consistency of product quality.
With the support of advanced production equipment, the annual production capacity of Wanji plastic natural gas pipeline reaches 40000 tons, which can fully meet the batch procurement needs of large gas enterprises. In order to further open up the market, the company has established a professional sales and technical service team to deeply connect with gas companies in various regions, and provide customized pipeline solutions for the geological conditions and gas transportation needs of different regions. With high-quality product quality, stable supply capacity and perfect after-sales service, Wanji Plastics has successfully established long-term and stable cooperative relations with more than 10 large domestic gas enterprises, such as China Resources Gas, Aode Gas and Liaoning Yingkou Gas, and has become the core pipeline supplier of many enterprises, among which the cooperation with China Resources Gas covers gas transmission and distribution projects in Shandong, Anhui and other provinces.
The growth ofbusiness data intuitively reflects the success of the project. From January to November 2017, the sales revenue of natural gas pipelines alone exceeded 0.1 billion yuan, an increase of more than 40% year-on-year, far exceeding the industry average growth rate. The explosive growth of this business sector directly drove the overall annual sales revenue of the company to reach 0.6 billion yuan, an increase of 30% over the previous year. It is worth mentioning that due to the shortage of products, the enterprise has also optimized the payment method, and most orders adopt the prepayment mode, which effectively improves the cash flow situation of the enterprise.
The head of the sales department ofenterprise said in an interview that the capacity allocation will be further optimized in the future, and two temporary production lines will be added to ease the order pressure. At the same time, long-term cooperation agreements will be signed with a number of logistics enterprises to improve the efficiency of logistics distribution and ensure that all orders are delivered on time. In addition, the company will continue to expand the customer base of gas companies, focusing on developing markets in North China, East China and other regions with strong natural gas demand, and strive to increase the sales revenue of natural gas pipeline business by another 50% next year, and further expand market share.